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Wednesday, October 7, 2026
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This Year's Most Popular Movies Told Us to Consume the Wealthy Once More. We Yet Ignore the Message.

A familiar theme runs through numerous 2025's blockbuster hits. It's an idea which extends all the way back to the era of the Little Tramp. In the new *Superman* film, the villain is a envious, ruthless billionaire using his immense fortune to defame Earth's mightiest protector while controlling world events to enrich himself. Within the dinosaur sequel *Rebirth*, the villain is a wealthy pharmaceutical heir spending tens of millions to trap the heroes into a prehistoric danger zone for his own profit. Within the animated sequel *Zootopia 2*, the wrongdoers are a family of super-wealthy lynxes who appropriated a well-meaning mother's beneficial creation and framed her for murder, solely for their financial benefit.

A Legacy of On-Screen Wealth Disparity

Within the dystopian thriller *The Running Man*, a wealthy media magnate plays a rich antagonist operating a TV network that earns a fortune by preying upon and eliminating people living in abject destitution, while using AI forgeries and a sophisticated propaganda machine to portray them as greedy, lazy, scary criminals. The Oz-based film *Wicked* doesn't highlight class division quite that directly, but its evil characters enjoy obvious luxury while preying upon and oppressing Oz's poorest citizens, forcing them out of jobs and toward imprisonment or servitude. *Ne Zha 2*, the year's top film, sets the scrappy residents of a struggling farm town against condescending upper classes who dwell in extravagant gleaming towers in the sky. Remarkably, the agreeably goofy humorous remake *The Naked Gun* focuses on a billionaire's scheme to cause worldwide catastrophe — to make money, needless to say.

There is little particularly surprising in a run of movies presupposing that the affluent have disproportionate control, lack ethics or compassion, and a insatiable, privileged desire for greater riches. "The wealthy are antagonists and scrappy underdogs are heroes" as a concept stretches back to the dawn of cinema, with the Little Tramp's adventures pitting his chronically destitute Little Tramp character against tycoons, industrialists, and clueless rich men. From the Mickey Rooney/Judy Garland "Let’s put on a show" movies from that era to the 1980s dance movies that updated that very premise for the era of the rapacious, destructive tech-bro villain, the entire history of cinema is filled with "eat the rich" stories, which assume that wealth is incompatible with fundamental decency, and celebrate the neutralizing, downfall, and sometimes elimination of elite figures.

The Outlet That Alters Little

However, inexplicably, we consistently fail to eating the rich. On each occasion politicians respond to a new mass shooting event by blaming violent video games, I roll my eyes, because if people actually were that susceptible — if repeated viewing to an idea via media was enough to make it seep the societal mindset — surely American society would not persistently worship billionaires. And yet the headlines demonstrates regularly that a significant portion of Americans innately associate wealth with smartness and social worth, even after one hundred years of the world's most beloved movies promoting the reverse.

In fact, it seems like the constant stream of class-conscious storylines in American cinema has created a relief valve that hinders real-world action. Provided with a frequent serving of largely triumphant fables where the underdog wins, while the billionaires are neutralized and shamed, everyone can walk away satisfied about right prevailing. These stories are like moral fairy tales, pretending that society is just, and that resourceful individuals will weed out any malicious actors among the largely hard-working, virtuous, deserving wealthy who succeeded on their own merit.

An Angrier Message in 2025

Although 2025's movies do not break new ground in that regard, they indeed follow some recent trends among anti-wealth stories: They’re getting more furious, more pointed, more targeted, and seemingly more violent. It is seldom sufficient nowadays to see rich people learn a useful lesson about modesty, like in 1941's *Sullivan's Travels*, or lose their money to the people they oppressed, like in 1983's *Trading Places*. In 2025, selfish, cruel rich individuals were slaughtered by mythological beasts (*Death of a Unicorn*) and eaten by a giant mutant dinosaur (*Jurassic World: Rebirth*). They were destroyed on a hostile planet (*Mickey 17*) and gunned down at close range on a broadcast (*The Running Man*). They were killed with a corkscrew (*Companion*) and bludgeoned by an up-and-coming rival (*Him*).

"Very few of 2025’s ultra-rich villains get the hauled off to jail finale, likely due to it’s become so apparent that the wealthy function with a separate justice system, and are all too likely to purchase their freedom."

The "off to face justice" resolution fails to deliver anymore. Conversely, these villains are prone to die at the final act of their movies, often in especially brutal, poetic ways.

Notable Outliers

A few stories differ, of course. The iconic villain in *Superman* is only humiliated, exposed, and sent to prison. Monstrous manipulator Julian Dillinger in *Tron: Ares* ends up banished to the computer world, teasing that he is being saved for possible sequels. Korda in Wes Anderson's *The Phoenician Scheme* is stripped of all his money and is transformed as a person. The antagonist family members in *Zootopia 2* are revealed to be frauds and deceivers, but they don’t meet|avoid

DH
By

Dale Hill

Elara is a Toronto-based business strategist with over a decade of experience in scaling startups and advising SMEs across Canada.

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